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Graham King
- Feb 22
- 4 min
What to do when you lose faith in your business?
Losing faith in your business is common amongst business owners and entrepreneurs. Often you have put everything on the line to start and run a business. Sacrificing time, money, resources and, at times, relationships. Your business is a big part of your life and it is not surprising that at times you question whether it is worth it or not. Why does this happen? Here are a few reasons from my personal experience: • Negative feedback You know you have a great new product or se
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Graham King
- Feb 5
- 3 min
If you don’t improve your marketing, will your business fail?
The short answer is, in most cases, YES. Marketing is ever changing and to gain new customers or keep existing ones you must continuously improve your tactics or face difficult realities. Currently your business faces the challenge of marketing in an economic state of turbulence and uncertainty because of the COVID-19 pandemic. Before the pandemic hit us in South Africa, businesses were already facing major challenges with statistics indicating that 50% of businesses fail wit
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